Advanced Style Book Signings Benefit ASRL Families

Glamour-Valerie-von-SobelThe Andre Sobel River of Life Foundation and its struggling single parent families are the beneficiaries of over $11,000 in funds raised from Advanced Style: Older and Wiser book signings in New York, Los Angeles and Santa Barbara. Funds raised will provide urgent financial support to single parent families of children facing catastrophic illness. Families are referred for immediate assistance to ASRL by their hospital social workers when all other resources are exhausted.

ASRL’s Founder, Valerie Sobel, at 75 the “cover girl” and author Ari Seth Cohen joined other women and men featured in Advanced Style: Older and Wiser for a champagne book signing at Perrin Paris Boutique,  New York, on April 24 benefitting ASRL (event photo gallery.)

Opening Ceremony of West Hollywood welcomed over 100 guests for a lively champagne celebration of the book’s launch to benefit ASRL’s families on May 6. All book sales and a portion of OC sales benefitted the foundation.  Visit Opening Ceremony’s blog post, “Older, Wiser and A Hell of a Lot More Fabulous” for photos.

On Saturday, June 4, ASRL will host a book signing at a private home in Santa Barbara with proceeds and a silent auction to benefit ASRL’s families.  Advanced Style author Ari Seth Cohen and Valerie  Sobel will be on hand for an informal Q and A.  To request an invitation, please email:


To join other donors to support ASRL’s families, click here.

Advanced Style is all over the media!  Click below for a sample of press:

Valerie-LA-Times-Image-SectionThe New York Times

The Huffington Post 

LA Racked

House Beautiful pdf